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Home
What We Do
Who We Are
Blog
Contact Us
Home
What We Do
Who We Are
Blog
Contact Us
Maximize Your Holiday Sales with the Right Digital Marketing Agency
Michael Skehill 11/6/24 Michael Skehill 11/6/24

Maximize Your Holiday Sales with the Right Digital Marketing Agency

Benefits to hiring a digital marketing agency for holiday campaigns: boost your holiday sales! Expert strategies for Black Friday, Cyber Monday, and beyond.

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Meta’s New Automatic Ad Adjustments: Control or Chaos?
Michael Skehill 11/1/24 Michael Skehill 11/1/24

Meta’s New Automatic Ad Adjustments: Control or Chaos?

Meta’s auto-ad adjustments spark debate among marketers. Learn how these changes impact campaigns, why they’re controversial, and how to take back control.

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Boost Conversions with Google’s New Video-Enabled Shopping Ads
Michael Skehill 10/24/24 Michael Skehill 10/24/24

Boost Conversions with Google’s New Video-Enabled Shopping Ads

Learn how to set up Google’s new video-enabled shopping ads to enhance engagement and drive conversions. Perfect for elevating marketing campaigns.

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How to Leverage Google’s New AI-Powered Shopping Features for Holiday Campaigns
Michael Skehill 10/17/24 Michael Skehill 10/17/24

How to Leverage Google’s New AI-Powered Shopping Features for Holiday Campaigns

Maximize holiday sales with Google’s new AI Shopping features. Learn how to optimize campaigns for enhanced visibility and conversions this season.

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How to Use Meta’s New AI Video Ad Tools for Campaign Success
Michael Skehill 10/11/24 Michael Skehill 10/11/24

How to Use Meta’s New AI Video Ad Tools for Campaign Success

Learn how Meta’s new AI video ad tools elevate your digital marketing strategy. Explore practical tips for using Video Expansion and Image Animation.

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Top 3 Alternatives to Google Cache: What Digital Marketers Should Use Now
Michael Skehill 10/3/24 Michael Skehill 10/3/24

Top 3 Alternatives to Google Cache: What Digital Marketers Should Use Now

Google Cache results are gone! Discover three alternative tools to check cached pages, step-by-step, and continue optimizing your SEO strategies efficiently.

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How to Use Negative Keywords and Insights for Successful Pmax Campaigns
Michael Skehill 9/26/24 Michael Skehill 9/26/24

How to Use Negative Keywords and Insights for Successful Pmax Campaigns

Learn how to boost your Google Pmax campaigns with Negative Keywords, Insights, and Reporting. Perfect for digital marketers new to SEO and Google Ads.

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Prepare Early for 2024: How Meta’s New Ad Tools Can Boost Holiday Sales
Michael Skehill 9/19/24 Michael Skehill 9/19/24

Prepare Early for 2024: How Meta’s New Ad Tools Can Boost Holiday Sales

Learn from 2023 holiday data to prepare early for 2024. Use Meta’s Creative Diversification and Real-Time Targeting to increase conversions and engagement this year.

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Navigating Meta’s Business Tools Updates: Data Access and Utility
Michael Skehill 9/12/24 Michael Skehill 9/12/24

Navigating Meta’s Business Tools Updates: Data Access and Utility

Meta's recent updates to business tools impact data access and ad strategies. Navigate these changes to adapt your digital marketing approach.

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Meta’s New Ad Tools: A Game Changer for Precision Targeting
Michael Skehill 9/5/24 Michael Skehill 9/5/24

Meta’s New Ad Tools: A Game Changer for Precision Targeting

Discover how Meta’s new ad tools are revolutionizing customer targeting by enabling more precise and data-driven ad campaigns for digital marketers and advertisers..

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Removal of Auction Insights in Looker Studio: Impact and Strategies
Michael Skehill 8/28/24 Michael Skehill 8/28/24

Removal of Auction Insights in Looker Studio: Impact and Strategies

Google’s removal of Auction Insights from Looker Studio impacts visual data presentation. Learn how this change affects reporting and strategies to adapt.

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Lessons Learned from the Google Shopping Ads Glitch: Causes, Impact, and Resolution
Michael Skehill 8/21/24 Michael Skehill 8/21/24

Lessons Learned from the Google Shopping Ads Glitch: Causes, Impact, and Resolution

Explore the causes, impact, and resolution of the recent Google Shopping Ads glitch. Learn how to safeguard your campaigns against unexpected issues and data exposure.

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Unlocking Higher Conversion Rates: Proven Strategies for Google Ads
Michael Skehill 8/13/24 Michael Skehill 8/13/24

Unlocking Higher Conversion Rates: Proven Strategies for Google Ads

Boost your Google Ads conversion rates with these proven strategies. Learn how to optimize your campaigns for maximum ROI and drive more qualified leads.

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Unleashing the Power of AI in Digital Marketing: The Future of Performance Max Campaigns
Michael Skehill 8/7/24 Michael Skehill 8/7/24

Unleashing the Power of AI in Digital Marketing: The Future of Performance Max Campaigns

Discover how AI-driven tools for Performance Max campaigns are revolutionizing digital marketing, enhancing targeting, and optimizing ad performance.

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Optimizing Your Google Ads Strategy with Updated Query Matching
Michael Skehill 7/31/24 Michael Skehill 7/31/24

Optimizing Your Google Ads Strategy with Updated Query Matching

Explore how Google's updated query matching enhances ad relevance and efficiency. Learn strategies to optimize your Google Ads campaigns and improve ROI.

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Mastering Landing Page Optimization: A Comprehensive Guide for Digital Marketers
Michael Skehill 7/26/24 Michael Skehill 7/26/24

Mastering Landing Page Optimization: A Comprehensive Guide for Digital Marketers

Optimize your landing pages for better conversions and ROI with these expert tips and strategies. Enhance headlines, visuals, CTAs, and more for effective results.

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Google Ends Notes on Search Experiment: What It Means for SEO and Digital Marketing
Michael Skehill 7/19/24 Michael Skehill 7/19/24

Google Ends Notes on Search Experiment: What It Means for SEO and Digital Marketing

Explore the impact of Google's decision to end the Notes on Search experiment and discover key SEO strategies to adapt to this change effectively.

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Google Ads Update: Automatically Pausing Low-Activity Keywords
Michael Skehill 7/10/24 Michael Skehill 7/10/24

Google Ads Update: Automatically Pausing Low-Activity Keywords

Learn how Google Ads' new feature to automatically pause low-activity keywords can optimize your ad spend and improve campaign performance. Discover effective strategies to adapt and enhance your PPC campaigns.

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Reducing Wasted Ad Budget: The Hidden Costs of Close Variants
Michael Skehill 7/3/24 Michael Skehill 7/3/24

Reducing Wasted Ad Budget: The Hidden Costs of Close Variants

Learn how to reduce wasted ad spend from close variants in PPC campaigns. Discover strategies to optimize your budget with negative keywords, exact match types, and smart bidding. Enhance your ad performance and ROI with these insights.

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Google’s June 2024 Spam Update: What Digital Marketers Need to Know
Michael Skehill 6/28/24 Michael Skehill 6/28/24

Google’s June 2024 Spam Update: What Digital Marketers Need to Know

Learn about Google's June 2024 Spam Update and its impact on SEO. Discover strategies to enhance content quality, improve user experience, and adhere to E-E-A-T principles to maintain and boost search rankings.

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